What you wrote
“I had a bride ask me recently for a timeline of what I would be doing on her wedding day. I laughed. Answer: EVERYWHERE.”
The article it already is
What does a day-of coordinator actually do?
56 ways people ask this
For Meghan Farrar
You already write this.
Every week.
Your captions are the best writing about your work that exists anywhere, and they land somewhere Google cannot read. This is one idea for where they could go instead. It is not about venues: it is about the questions couples type, which you have been answering in captions for years without anybody calling them that.
“A wet knot is harder to untie”
“I was throwing out umbrellas like I was Oprah”
“I had a bride ask me recently for a timeline of what I would be doing on her wedding day. I laughed. Answer: EVERYWHERE”
The whole idea, three times
Your caption, with the right title on it
Nothing on the right was written by anybody but you. The only thing added is the question it answers, and the number is how many different ways couples were found asking it.
What you wrote
“Virginia makes it SO difficult for a loved one to get ordained to do your ceremony. It does not allow an online Universal Life Church certificate.”
The article it already is
Can a friend legally marry us in Virginia?
32 ways people ask this
What you wrote
“A wet knot is harder to untie. I was throwing out umbrellas like I was Oprah.”
The article it already is
What happens if it rains on your wedding day?
11 ways people ask this
Why this works
A couple books the venue first
“Wedding Coordination can only be booked after a venue and date is set.” Your own FAQ, live today
So months before anybody is ready to book you, they are already searching. Not for a wedding to read about, but for an answer: do I need one of these, what does it cost, what happens if it rains, can my brother do the ceremony. You have answered every one of those in a caption.
Three reasons it is worth the trouble
Beyond being found
01
It is the question, not the wedding
A recap of somebody else’s day is lovely and nobody searches for it. The same story with the question on top of it is something a couple is actively looking for, months before they book.
The eight questions worth answering are on the search page, with how many ways people ask each one.
02
Nobody else can answer them like this
Every wedding blog answers “what does a coordinator do” with a list. You answer it with a bride who asked, and a laugh, and one word in capitals.
That is the difference between a page Google tolerates and one somebody finishes.
03
It keeps working
A question does not go out of date. Rain will keep raining and Virginia will keep being strict about ordination, so a good answer earns its place for years.
And if you write nothing for two months, nothing looks abandoned.
How it works
Four steps, and you press publish
You paste in a post
The one you already wrote. Short is fine, that is the point: a caption is the seed, not the article.
It comes back as a draft, in your voice
Written the way you write, from a profile built out of your own posts. Not tidied up, not made more professional. It should sound like you or it has failed.
You edit it like any other page
The same click-and-type editor as the rest of the site. Change anything, or throw the whole thing away.
You press publish, or you do not
Nothing goes live on its own, and nothing is written unless you ask for it. The chat picks it up the same day, so answering a question once answers it everywhere.
Already there
It is built, and it has read you
This is not a thing to start. It is in your dashboard under Writing, and the part that would have been your first chore is done: it has already read 12 of your own posts, 2,726 words, so it knows you write EVERYWHERE in capitals and that you swear when a summer storm has earned it.
- 12 posts read. Only ones you actually wrote. A photographer tagging you does not count, which took five goes to get right.
- 1 draft waiting. Written from your own caption about the bride who asked what you do all day. Nobody can see it. Change every word of it if you like.
- Nothing published. That switch is yours and only yours.
Things to decide
Open questions, not objections
These are the choices that are yours rather than mine, and I would rather ask than guess at them.
- How much the draft should sound finished Some people want a rough shape to rewrite; some want something close to done. Worth trying both before deciding.
- Whether couples are named First names read warmer and some couples would rather not. That could be a question you answer per post, or a rule you set once.
- Which posts are worth keeping Not all of them, and that is fine. The story ones do this work; a photo dump does not need a page.
- How much the AI is allowed to add My instinct is almost nothing. A model filling gaps is how writing stops sounding like a person, and your voice is the reason any of this is worth doing.
Next
Your move, not mine.
This asks you to write nothing new. The hard part is already done every week, and at the moment it lands somewhere Google cannot read it.